A little bit of what we do.
All things branding, digital and multi-channel campaigns are our thing, but so too the one offs – the Christmas card, e-newsletter, poster, skyscraper ad, email footer, flyer and giveaway.
Click a link to learn a little bit more about our services:
- Email Marketing
- Digital Advertising
- Social Media
It pays to advertise. That’s why churches have bells. And the key to success lies in the quality of work behind the scenes, which the audience never sees, just as much as in the ingenuity of a well-crafted headline or arresting visual.
Quality briefing and strategic thinking are the keys which unlock the door to effective advertising.
No matter what sector, medium, audience and message, insight is the only way to insightful ideas which resonate and generate a click, a call or a sale.
It’s why we have a briefing template, why we’ve run briefing workshops for many clients. And it’s why we attend shows, site visits and factory tours at the drop of a hat, in the hope of finding the nugget we can polish into a compelling ad.
Through our brand planning models, well proven in a myriad of different markets, we follow recognised principles to build, refresh or resuscitate brands, helping our clients to become the best brand they can be. To live up to our dictum of a brand being ‘a promise consistently delivered’ having invested time, insight and ingenuity in unearthing what that promise is.
No two brand journeys are ever quite the same and we flex our approach to meet each client’s timescales, situation, budget and aspirations.
Our favourite definition of a brand is ‘it’s what people say about you when you’re not in the room’. And from identity, to the website at your brand’s heart and to every touch point beyond, we can help you define, control and articulate the personality you project and the impression you leave.
Good design is the visual glue which holds brands and marketing communications together, helping messages stick.
To some extent everything is designed – this site, the phone, or computer you’re viewing this on, the clothes you’re wearing, the space you’re in – everything. What we hope to bring to the marketing process is design with purpose. Colour, layout, typography, imagery, shape and structure combined in a way that pleases the eye, engages the brain, reflects the brand and rewards attention. Design that shapes ideas and gives communication form and function.
Digitalisation, the force powering change in everything from industry 4.0 to our smart homes is, perhaps a little belatedly, making itself felt in the exhibition world.
As with so much else, the technology itself is not an answer, but it is an enabler. Harnessed to a great idea and compelling story developments such as projection, VR, interactive screens, video walls and more can be great tools to deepen engagement on a stand and generate shareable content which can multiply the reach & return of exhibiting.
Like many of the services we offer, the diversity of exhibition work we undertake runs the whole gamut. At one end a 3 x 2m shell space dressed with pull-up banners to, at the other end of the scale, a fully interactive 100 m2 space, complete, in one case, with a flooding City of London.
It seems to have been in a heartbeat that video went from being specialist undertaking to an essential element in websites, Google rankings, social content, exhibition spaces and any multi-channel campaign.
We’ve responded in kind, up-skilling in-house to meet a wide range of client requirements, style and budgets as well as forging strong links with other professional videographers and film makers.
As in all our endeavours, understanding and storytelling are the start points, not visual pyrotechnics. Each video or animation is fine-tuned to reflect and amplify the brand, the message and the opportunity – whether it’s a simple sting or a corporate film.