Clearwell Caves
Located in, or perhaps that should be under the Forest of Dean, Clearwell Caves is a unique and magical mix of mining museum, caving adventure and tourist attraction.
With a new brand and new website bringing to life our proposition ‘Discover the wonder of under’ social media was employed to promote the refreshed brand and drive traffic. Using Facebook, Twitter, Instagram and Trip Advisor we generated ideas, planned, created and scheduled posts and engaged with Social Media influencers to promote the caves as a must see when you’re in the area.
Early results are encouraging, with overall sessions to the website driven by social up 358% and bounce rates dropping by over two thirds.
